To revolutionize Bangladesh’s fisheries, agriculture, and veterinary sectors through:

• High-quality veterinary and aquaculture medicines

• Training and advisory services

• Community development and women empowerment

 

FarmersBD is both a business and a social movement, aiming to reduce poverty and create a self-sufficient rural economy using modern, eco-friendly fish and dairy farming technologies.

 

The Fisheries Sector in Bangladesh

• 2 crore people depend on fisheries (12% of the population)

• 1.4 million women work in fisheries

• Provides 60% of national protein

• Foreign exchange earnings:

  • 2021–22: Tk 5,191 crore (78,000+ tons of exports)

  • 2022–23: Tk 4,790 crore

• Potential: Up to Tk 30–40,000 crore in annual export value

• Fish medicine market size: ~Tk 3,000 crore

 

Business Model

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1. Products & Services

• Probiotics, vitamins, parasite & germ control, fish disease meds

• Training for 5,000+ farmers

• Diagnostic Services for 30,000+ farmers

 

2. Target Market

• Small & medium farmers, commercial farms, gov/private projects

 

3. Sales & Marketing

• 370 dealers, 6 distributors

• Website and e-commerce sales

• Field campaigns, seminars, and trainings

 

4. Supply Chain

• Quality raw material sourcing

• Modern manufacturing and proper storage

• Fast distribution

 

5. Financial Strategy

• Sales forecasting, competitive pricing

• Cost control and profit margin planning

 

Measurable Impact

• Helped 30,000+ farmers & vendors

• 40% income increase

• 30% food waste reduction

• 40% customer cost reduction

• Gross profit margin: 48%

• Net profit margin: 3% (affected by floods and political unrest)

 

Investment Requirement

Total required: Tk 10 lakh
Already secured: Tk 8.5 lakh
Oxfam Ask: Tk 1.5 lakh

 

Risk & Resolution Strategy

• Market risks: Demand fluctuation, competition
  → Solution: Product innovation, pricing, marketing

• Production risks: Supply issues, tech malfunction
  → Solution: Supplier diversification, skilled labor

• Financial risks: Credit, cash flow
  → Solution: Proper planning, phased investment

• Regulatory risks: Policy changes
  → Solution: Legal compliance, eco-friendly processes

• Operational risks: Skilled staff, logistics
  → Solution: Training, backup systems

 

Why This Matters

• Tackles poverty, food security, and rural unemployment

• Creates jobs, especially for women

• Boosts Bangladesh’s fish-based exports

• Aligns with Oxfam's mission of inclusive, sustainable development